BRANDING STRATEGIES + SPATIAL DESIGN + DIGITAL SYSTEMS
A Multidisciplinary Design Practice
Candela Creative Group® develops branding systems, digital experiences, and spatial environments for organizations seeking long-term growth and cohesive identity systems.
We have collaborated on projects spanning from science, culture, education, environmental communications, and public-facing digital platforms.
Candela Demarco
ART DIRECTOR & FOUNDING PARTNERLeading the creative vision behind Candela Creative Group, Candela combines over 25 years of expertise in branding, experiential design, and visual storytelling. Her work bridges identity, spatial design, and digital experiences — helping brands evolve into cohesive and memorable systems across physical and digital environments.
Rafols Morales
CHIEF TECHNICAL OFFICER & FOUNDING PARTNERRafols leads the technological and systems-driven side of Candela Creative Group, developing scalable digital platforms, applications, and integrated brand systems for over two decades. His work combines technical innovation, strategic problem solving, and creative thinking to build seamless experiences across digital, institutional, and experiential projects.
SPATIAL AND EXPERIENTIAL DESIGN: PROJECT SHOWCASE
FL BAKERY®
An integrated brand ecosystem developed across multiple locations throughout Florida and Puerto Rico.
Blending experiential design, environmental graphics, scalable visual identity systems, and digital platforms into one cohesive multi-location experience.
EXPLORE PROJECTS BY INDUSTRY
Rather than operating as a traditional advertising or social media agency, Candela Creative Group® functions as a strategic creative partner helping brands communicate with clarity, consistency, and cultural relevance across physical and digital spaces.
CORPORATE WORK
PRODUCTS
DIGITAL SYSTEMS
INSTITUTIONAL PROJECTS
SPATIAL DESIGN
CLIMATE + OCEANOGRAPHY TOOLS
App, Brand & Web Development for various institutions like CARICOOS, NOAA, NASA, University of Puerto Rico - UPR, and Partners, Climate Change Council of Puerto Rico among others.
CARICOOS BOATING APP
All you need to know before Navigating in Puerto Rico and the Virgin Islands.
Download this app from the App Store or Google Play
CARICOOS NASA AEROSOLS
This project, led by Pablo Méndez-Lázaro, focuses on the development of an experimental Saharan dust monitoring and support tool designed to track seasonal dust movement across the Atlantic Ocean and its impact on air quality in Puerto Rico.
DEVELOPMENT PROJECTS
SIGNATURE PROJECTS
We work with companies, institutions, and organizations seeking long-term brand development through strategic design, spatial experiences, and digital infrastructure.
Our clients include:
Restaurant and hospitality brands
Retail and franchise concepts
Museums and cultural institutions
Universities and educational organizations
Technology and scientific initiatives
Architectural and industrial companies
Energy and infrastructure brands
Government and institutional projects
Emerging businesses seeking scalable brand systems
We collaborate with organizations that value design not simply as marketing, but as a tool for visibility, growth, and long-term brand continuity across physical and digital environments.
Candela Creative Group® Develops Brands From the Ground Up and Helps Them Evolve, Scale, and Expand Into New Markets
BRAND SYSTEMS; SOME OF OUR SELECT CLIENTS
Identity systems developed across hospitality, retail, institutional, cultural, and commercial sectors over more than 25 years of multidisciplinary design practice.